Muscles, Sex, Money, and Fame is a pictorial history of one of the most eccentric personalities in American history - Bernarr Macfadden who was called the "father of physical culture." He was internationally famous during his lifetime but almost forgotten today. Nicknamed "Body Love" Macfadden by Time magazine, he was a flamboyant personality, visionary, millionaire publisher, and life-long advocate of physical fitness, natural food, outdoor exercise, healthy sex, and the natural treatment of disease. He inspired millions of followers and was branded a "kook" and a charlatan, was arrested on obscenity charges, denounced by the medical establishment, and campaigned tirelessly against "pill-pushers," processed foods, and prudery. He was the publisher of America's longest running health magazine as well as innumerable pulp magazines such as True Story and True Detective. This book contains several hundred vintage photographs as well as reproductions from Macfaddens' magazines. His 4 obsessions were: muscles, sex, money, and fame.

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